Key Points to Make Your Windows Phone App Successful
Windows phones and apps offer a way to get your business out in the mobile market. The leaders in the market know the features that users want that separate them from the rest. Success for your business Windows phone app will hinge on being able to tap into the wants and needs of potential users. They want an app that they can really use. One that serves an important purpose will go far. Comfortable use on a Windows phone platform makes all the difference in drawing in users, as well as retaining them. Here are some things to keep in mind:
Make it Comfortable
Windows phones offer a variety of features that can compliment your business app. There is GPS, cameras, motion sensor capability and social network sharing. They all offer a different opportunity to grow the popularity of your app. Having the app work seamlessly with the natural abilities of the Windows phone is critical. It will be hard for you to market a Windows phone app that fails to load a map on request, if you offer geo-location. Details and performance are important.
Make it Useful
Understanding the needs of your user will help create an app that they will want to come back to time and again. Whether it's to play a game, or do some type of calculation, you want the visitor to use the app as often as possible. Provide the best value for the user that you are capable of.
Performance reputation can do a lot to hurt or help your marketing of the Windows phone app. There is no way to ensure that your app will work 100%, all of the time. Having it perform consistently is the key. Shoot for the shortest load times possible. This will vary depending on the features you want to offer. Crashing and freezing are the worst things that can happen with your app. It means that there is too much going on. You might have too many graphics, or be attempting to offer too many features. Smooth performance is the goal.
There's no way to offer a mobile app with no ads, but limit them to a few. Too many ads equal frustration for the user. Try and make them app appropriate ads to add value. In-app purchase opportunities and ads that deal primarily with the business they are accomplishing will be much more readily received.
You'll know that your app is a hit if you are getting a lot of downloads and continued use. Another way to test how well it's doing is an increase in e-commerce, or in-app purchases. This means that you are targeting your marketing well and getting the attention of the user. Keep tracking the use and market your app in the areas that are pulling current users in.